Enabling Change Social Marketing Workshops
A 2-day master class in designing and evaluating community change programs using best-practice social marketing techniques. Facilitated by Les Robinson and presented by Social Change Media.
Learn how to design and implement programs that will:
- Engage your community
- Change behaviour
- Increase participation
- Get results
About the Workshops
These informative workshops will provide you with proven strategies and tools to design programs that really motivate change - all richly illustrated with numerous cases from Australia and overseas. Out of these workshops you'll:
- have powerful insights into processess of social change
- make programs more persuasive
- know how to set achievable objectives
- understand how to work with values, norms and comfy zones
- learn to avoid common pitfalls
- simplify the process of evaluation
Read more about the workshop content or see what participants say about Enabling Change workshops.
Upcoming workshops
Our next Enabling Change workshops are in:
Customised, in-house workshops for organisations who would like to workshop a specific issue with stakeholders are also available upon request.
Click here for more details or register.
Cost
$880 (includes GST) for two days.
This cost includes full catering and the supply of the Enabling Change Toolkit, a series of template tools and checklists that provide a step-by-step process for designing community change programs.
Payment
Please note that payment must be made within 14 days of registration. Upon registering we'll issue you or your organisation with an invoice.
Payments can either be made by cheque or EFT. Please make cheques payable to: Social Change Media Group Pty Ltd. For EFT details please contact us.
Cancellation
Should you be unable to attend, a substitute participant will be welcome. However, no refunds will be given for either cancellation or non-attendance.
Enquiries
Bookings
For booking enquiries please contact Mark McGrath or call: 1300 720 349
Course Content
For course content enquiries please contact Les Robinson or call: 0414 674 676
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 Les RobinsonLes Robinson, author of Enabling Eco-Action, was Campaign Director at Social Change Media for over 10 years. He is one of Australia's most experienced communication strategists, much in demand as a facilitator, consultant and trainer. These workshops distill his practical experience in campaign management together with 4 years research into international best practice in the design of change programs. The workshops have been refined through testing with over 400 educators in fields as diverse as rural extension, crime prevention, and waste and stormwater education.
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