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The ENABLING CHANGE Series

A series of specialised workshops to provide the strategies, skills and tools for those who run behaviour change programs.

 About Us
- Our History
- Our Approach
- Problems we can solve
- Some of our designs
- What our clients think
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 Our People
- Emma Kennedy
- Les Robinson
- Mark McGrath
- Warwick McDonald
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 Articles
-  Why unions need social marketing
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 Workshops
- Overview
- About Enabling Change
- Program Design
- Community Engagement
- Making Messages
- Promoting Health
- About the presenter
- Register
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 Campaign Resources
- Communication Planning
- 7 Doors Model
- Reader Friendly Text
- Tips for using the Media
- Social Marketing Guides
- Free Recycling Signs
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What to aim for with media coverage

In a nutshell, what you want to achieve by getting your message up in the media is to:

  • set an agenda
  • get people thinking
  • stimulate debate & interest
  • soften the ground
  • provoke interest
  • put decision makers 'on notice'

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Last Modified: Tuesday, 15-Nov-2005 19:27:24 EST

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