Practical Program Design & Evaluation (2 days, $990 inc. GST)

Are you an experienced project manager looking for a fresh approach? A novice about to embark on your first project? A senior manager who wants a better understanding of community change processes? If so, this course will transform the way you work.

What you'll take away

• a solid understanding of the social psychology of change;
• a simple step-by-step template that integrates project design and evaluation in a single seamless process;
• the ability to devise a unique ‘theory of change’ for your project;
• the ability develop and deliver persuasive messages.

This course is a chance to develop your next real life change project in an enjoyable and stimulating atmosphere.

What you'll cover

DAY 1

MORNING:
A crash course in the psychology of behaviour change that includes: a simple model of voluntary change; diffusion theory; social norms; comfort zones; and the pleasure principle.

AFTERNOON:

Effective processes and tools:

Problem definition
• Partnering and stakeholder engagement
• System analysis

DAY 2

Effective processes and tools, continued:

MORNING:

• Setting SMART objectives
• Identifying actions and actors
• Focus group research
• Is your action do-able?
• Framing an inclusive purpose

AFTERNOON:

• The tipping factors (your theory of change)
• Choosing effective tactics
• Who’s your voice?
• Devising persuasive messages
• Action learning

The full course handbook: a fantastic resource

All participants receive a detailed book of course notes including all tools. It includes a complete template for program design and evaluation - a fantastic resource that's ready to use in your next project.